Truckers Say No to Coke

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Coke

According to CNN, truckers are not too happy about a new commercial for Full Throttle:

Truckers want Coca-Cola to slam the brakes on a planned Super Bowl ad for its Full Throttle energy drink…. Trade publication Advertising Age says the ad also shows the Full Throttle truck tailgating and forcing a smaller vehicle — adorned with the rival Red Bull logo — off the main road Graves’ statement said the ad "will reinforce and help perpetuate a negative stereotype that the trucking industry and our professional drivers have fought long and hard to overcome."

You’d think that truckers would be behind this new product, considering how much Coke has done for them over the years.