When Diddy promised that “all of the ladies out there are going to be thanking us” after seeing Nelly‘s ad campaign for the mogul’s Sean John underwear line, one assumed the photos would, at the very least, show the “Hot In Herre” rapper in his underwear. But Nelly seems a little gunshy in the released pics, showing off the labelled elastic but leaving his cup safely hidden under baggy jeans. Unless more revealing shots await, Nelly can’t hope to compare with proud pants-dropping predecessors like David Beckham and Marky Mark. You can’t go halfway on something like underwear modeling, Nel! Own it!