5 For Friday: Superstars with Alter Egos

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Pop stars collect alter egos like Mariah Carey collects shoes — there’s gotta be one for every mood. Beyonce, for example, is using “Sasha Fierce” to experiment with a harder hip-hop sound without alienating her R&B fans. “Hannah Montanah” (aka Miley Cyrus) used the angry love song “7 Things” to destroy her Disneyesque image. And even foul-mouthed Eminem felt compelled to create Slim Shady before unleashing his most violent verbal assaults. On the flip side, there’s bands like Kiss and artists like Marilyn Manson. Are their alter egos the Gothic personas they’ve created? Or have they embodied these personas for so long that they’ve ceased to be alter egos at all? Now we’ve confused ourselves. Just watch the vids …

Beyonce, “Diva”

Miley Cyrus, “7 Things”

Eminem, “The Real Slim Shady”

Marilyn Manson, “The Beautiful People”

Kiss, “Rock and Roll All Nite”

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