Jay-Z once proclaimed that his wife (then girlfriend!), Beyonce, was the “hottest chick in the game,” so it shouldn’t come as a surprise that B has been declared too hot for British television. According to those gutterpunks over at the Daily Mail, a thirty-second advertisement for Miss Knowles’ perfume, Heat, has been banned from their airwaves for being too racy. The Advertising Standards Authority, which serves in a similar role in England as the FCC does Stateside, had this to say about the commercial: “Although we considered that the ad was unlikely to be harmful to adults or older children, we considered that Beyonce’s body movements and the camera’s prolonged focus on shots of her dress slipping away created a sexually provocative ad that was unsuitable to be seen by young children.”
After having watched the commercial ourselves, it’s definitely the sexiest perfume ad since Antonio Banderas hawked his own brand of eau de toilette, but we remain unconvinced that it was sexy enough to ban. However, there was one thing that stuck out to us about it: Maybe we’ve just never noticed it before, but based on this commercial, it looks as if Beyonce’s got breast implants to rival Blake Lively’s. Just us?