I think Daft Punk might have replaced Smash Mouth as the Richest Band on the Planet. Or they’re about to.
Coca-Cola partners up with another major act in 2011 as they introduce the Daft Punk x Coca-Cola “Club Coke”. Produced in two distinctive colorways, mimicking the helmets worn by the French duo, the gold and silver bottles will see a limited production run beginning in March 2011. In addition to the general release at clubs, the bottles will be packaged in a collector’s box as a set, made available in exclusively through colette in Paris.
They are just one Shrek soundtrack away from buying and selling us all.