Kristen Stewart and Balenciaga go way back — she wore that red-and-white one-shoulder number on the left at the world premiere of Twilight back in 2008, and the black-and-brown one is from the New Moon premiere in Madrid. “Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognized and loved Balenciaga,” she told WWD today, when it was announced that she’d be the face of the fashion house’s new fragrance for women. And the way she described Balenciaga sounds a lot like the way we feel about her: “The brand is just cool. That’s the way it is. I feel drawn to it. It provokes on a number of levels. It isn’t afraid or contrived. It hits a very cool balance, always. Always pretty undeniable.”
What we find kind of amusing about Balenciaga’s side of the deal is how they seem to be distancing themselves from anything Twilight: “From her early appearance in Panic Room to her independent choice of Welcome to the Rileys, I’ve always sensed her progressive character,” Balenciaga creative director Nicolas Ghesquière told the trade paper. “In 2006, I invited her to appear in a project shot by Bruce Weber. Since then, I’ve always wished to collaborate with her further, knowing that she shares the radical spirit of Balenciaga.”
And yeah, we think KStew is so much more than our Bella, but whether it was the folks at Balenciaga or an someone at WWD judiciously selecting quotes, that omission is, well, interesting. Don’t want to turn off those non-Twi-hard fashionistas? Well, we hope they like Snow White, at least.