Mary J. Blige Burger King Ad Is The Rolling Stones Heinz Ad Of Our Generation

by hopperd

Here’s a new Burger King commercial featuring Mary J. Blige singing a dancey R&B tune about a crispy chicken snack wrap. All of that makes sense, right? Cool, because it’s officially a thing.

People online appear to be reacting as if this is the worst thing ever filmed, but in a commercial-world that includes Michael Imperioli popping up in a tequila ad to ask “Whatever happened to clothes?”, I feel odd casting any ad-stones in our glass ad-houses (if we were the ads in this analogy):

Your thoughts on the campaign, Mr. Sterling?