We like Elle Fanning around these parts, but we’re a little mad at her right now. Sure, she seems like a sweet and massively talented young lady and all. But this epic three minute long commercial she made for Lolita Lempicka fragrances kinda creeps us out. A lot. Why? Well, imagine if Fiona Apple directed a Sesame Street clip. It’s kind of like that.
We’ve stared at our screens for almost an hour trying to describe the many ways that the 14-year-old’s performance rubs us the wrong way. Sure, there’s the overused-yet-still-unnerving trope of pitting child-like innocence against sexual awakening. That’s unsettling in the best of occasions. But then the video takes a turn as Elle gets back to nature and starts doing things with sticks that we’re still trying to figure out. After a while, we realized it would be easier to just show you. Come take the journey with us.
1. The Wood Allen-style opening credits.
It’s a promo to shill scented water, folks. Let’s not get too arty here.