Celebrity Endorsements

by (@missmuttoo)

Before Anne Hathaway Was An Oscar Winner, She Was A Teen Doing Phone Commercials

Annecommercial_1

Let’s for a second forget that Anne Hathaway took home the Oscar for ‘Best Supporting Actress’ this weekend. Because her beginnings were just as humble as anyone else. By that we mean that she had to start in the biz just like anyone else. Only, Jezebel threw some light on that start in the form of a phone landline commercial. Anne was cast by Northlich, a Cincinnati marketing agency, while she was a teen for a commercial for the Cincinnati Bell Telephone which aired from the mid- to late- 90s. And it’s a positively scintillating advertisement. The picture you see above is Anne nervously facing her teen date — oh you know the guy, we’ve all dated that guy — at the end of the evening.  Read more…

by (@missmuttoo)

George Clooney, Stacy Keibler, Rande Gerber, Cindy Crawford All End Up In Bed Together For New Tequila Campaign

Do all famous people know each other? Do they only start business ventures with other famous people? Because this pairing — George Clooney and Cindy Crawford‘s mogul, extremely handsome husband Rande Gerber — seems perfect. The two gentlemen have been buddies and business partners forever and have just recently launched a tequila called ‘Casamigos.’ The campaign for the new spirit is jaw-dropping and involves possibly every fantasy anyone could have. It features George with his mega-hot girlfriend, Stacy Keibler, and Cindy with Randy and it gets … heavy. Which is the polite term for “everyone drinks tequila and ends up in bed with each other.” We see Rande walking in with George and Cindy in bed with other, with Cindy looking like this is a Coyote Ugly kind of situation. It’s not, Cindy. Then, George walks in on Stacy and Cindy and looks like a kid who just got his candy stolen. Lastly, Cindy and Stacy walk in on Rande and George. Relax, the video is SFW and quite hilarious. Who knew that Stacy had such perfect timing? And while the advertisement, tongue firmly in cheek, urges you to “Please Drink Responsibly” we’re just going to say that we don’t want to, if it’ll give us a shot with Clooney.

by (@missmuttoo)

Romeo Beckham’s New Burberry Advertisement Brings Out The Hypocrisy Of Fashion

Romeo Beckham is clearly following in his very fashionable father and mother’s footsteps. It’s kind of par for the course when you have a parental unit comprising David and Victoria Beckham. And it goes without saying that is first modeling assignment — at the age of 10, FYI — would be a very prestigious one. Romeo’s the star of the new Burberry Spring 2013 advertisement which you can see above. And the kid’s got major swag. He looks great in the brand’s signature trench coat and we even give him props for popping its collar. Something we would have not done for any other human being. So, while he looks adorable, we’re going to have to admit that the campaign and the brand’s logic perplexes us. First up, we don’t get what they’re trying to portray here apart from Romeo looking adorable. Are the two adults on the side supposed to be mannequins? Are they metaphors for the traditional modes of modeling? Or is that too deep?

Secondly, and more importantly, this whole deal is a bit hypocritical, innit. Six years ago, Burberry’s head designer, Christopher Bailey was rumored to have been given a slap on the wrist for hanging with Victoria Beckham. Because, in another very past age, Victoria was considered to be the Queen of the WAGS and was viewed as too “chav” to be wearing the brand.  This sort of news will never be explicitly confirmed because who will own up to something like that? But you know it was snooty enough to be true. But now that Vicky B’s transformation is complete and she’s become a High Priestess of Fashion, it’s all forgotten — by both the brand the parents. Tsk tsk.

by (@missmuttoo)

Robert Pattinson Gives Us The Gift Of Signing On As The Face Of Dior Homme Fragrances

Robert Pattinson Signed As Face For Dior Homme Fragrances

Nothing like a bit of Robert Pattinson news to perk us right up. And right now, being on the East Coast, we’ll take any bits of perking up we can get and be grateful for it! We’ve been waiting for Rob to make some inroads into fashion, just like back-on girlfriend Kristen Stewart did with Balenciaga, and he’s finally allowed a brand to convince him to sign on. He’s now part of the Dior Homme family and has sealed the deal on a three-year contract to endorse their fragrances because, as a source told E!, “Rob likes the brand.” Liking the brand’s always good, but how but an extra $12 million dollar incentive? That’s the approximate amount of money Dior has offered Robert for being their face. Kristen’s also endorsing perfume for Balenciaga, BTW, so both their first high-fashion ventures have been in the fragrance world. How matchy-matchy of them! Now all we have to do is sit around wait for his commercials to air. We’re hoping they will be more the Alexander Skarsgard for Calvin Klein side of the fence rather than the Brad Pitt for Chanel end. No offence, Brad — who looked super classy in the Chanel spots — but we want some Skarsgard steam for Robert’s spots. Shirtless would be good too. No pressure, Dior!

[Photo: Getty Images]

by (@missmuttoo)

Alicia Silverstone’s New Gig … Endorsing Vibrators! No, We’re Not Joking

Alicia Silverstone Endorses Vibrators Online

So here’s the thing about Alicia Silverstone. Everything she does is so … Alicia. Catch our drift? Like, naming her son Bear Blue, and then feeding him by spitting in his mouth. It’s done with some much conviction and she truly believes she’s livin’ her vegan, nature-lovin’ life the best she can. So when we hear that Alicia is now endorsing vibrators, we were wondering how this would fit in her grand hippie-ish scheme of things? Yes, you heard right. We did say that Alicia was endorsing vibrators. And get the name — Leaf Vibes. It’s totally Alicia’s eco-conscious steez! The actress has been shilling the toys online and her personal message on the website — which comes with an “educational video“, not featuring her sadly — makes us want to walk down the street hugging people and throwing out peace signs simultaneously. “Ok, ladies — sometimes it’s nice to have a little extra … something … when you’re getting it on (solo, with your partner…whatever floats your boat). There is one personal massager company that’s actually kinder than all the rest,” she writes. Because what we want from our sex toys primarily, is for them to be kind and compassionate. Apart from telling us that they’re, “phalate-free, super-soft (and safe) silicone, and they use rechargeable batteries” and that the packaging is also made from recycled materials, Alicia likes that they, “come in a bunch of different shapes, all inspired by nature. I like that they look natural and feminine … like leaves and flowers … not scary.” Flower-power vibrators? Is the era of free love upon us again? Alicia nails it in the end with one of the best closing statement ever: “It’s nice to know that you can get your green on and your groove on at the same time!” If that doesn’t make the vibrators sell out, we don’t know what will. Goodbye, Rabbit (c’mon, you know you remember it from Sex and the City.) You had your time in the sun!

[Photo: Getty Images]

by (@missmuttoo)

Kristen Stewart Is Super Awkward, Yet Adorbs During Florabotanica Live Chat

So this whole endorsement bidness — it ain’t easy. Because endorsing requires you to get off your butt, dress up and play spokesperson and spout off all this stuff fed to you, when all you want to do is get another hour in bed. Where is this coming from? We get a sense that Kristen Stewart felt all of the above and then some when she had to participate in the live chat with fans for Florabotanica, the Balenciaga perfume she is now the face of. Before we get into it, can we just say that it’s kind of cool that they’re sitting in a room that has the same motif as the campaign, as if they were sitting in the bottle itself. The “they” here is Kristen, and her very French interviewer. Nothing can inspire more awkwardness than sitting across from a French person. And while Kristen looks super sexy and well put together — brava! to whoever did her makeup — we want to hug her from the first minute of the video and yell, “You can do this!” And you can tell how earnest she is about the whole. But with all the earnestness, it gets pretty awkward, because of Kristen and her long-winded answers, stops and pauses. It’s hilarious and we lover her for it! “How do I convince my parents to get me the perfume,” asks one fan. “I don’t know, be good, I guess?” Kristen stutters. BEST. INTERVIEW. EVER.  We also love the part where she says, “Luckily … I like the smell of the fragrance so I don’t have to lie about that.” You tell it like it is, gurl!

by (@missmuttoo)

The Full Brad Pitt Chanel Commercial Makes Up For Its Teaser Video Lameness

How we railed at the Brad Pitt’s fiasco of a teaser video for Chanel. It wasn’t his fault. We wanted to see more of him and all Chanel gave us was seven seconds of his voice. We may have muttered some French swear words under our breath. As you know by now, Brad is the face of the brand’s iconic Chanel No. 5. fragrance, becoming the only man ever to shill a women’s perfume in Chanel’s storied history. And what a face it is, right? So for a teaser video to not tease us with Brad, was an act of transgression. Fortunately, they’ve righted that wrong with the full video, which you can see above. Is the commercial borderline cheesy? No. Because it’s wholly cheesy. Is Brad looking older? Why yes, he is. We ask these questions, because we were reading comments made by his detractors under the video in the link. Brad’s 48-years-old. He’s going to have some lines on his handsome face, and grey hair. That’s what happens with age and when you don’t go with the Fountain of Youth cosmetic surgery route. And about the level of cheese here? Whatever. The second Brad starts musing, “It’s not a journey. A journey ends, we go on …” we’re sold hook, line and sinker. And when he concludes with, “Wherever I go, there you are. My luck, my fate, my fortune … Chanel No. 5. Inevitable,” we actually found ourselves jealous of a bottle of perfume.

Related: Brad Pitt’s Teaser Video For Chanel Is Kind Of Lame

by (@missmuttoo)

Jennifer Lawrence Becomes New Face Of Dior, Seals Status As Bona Fide Fashionista

Jennifer Lawrence Is Dior's New Face

The two looks you see Jennifer Lawrence wearing above are both by Dior. The one on the left was in Paris, where she was headed to a Dior fashion show, and the one on the right was earlier this month at the Toronto Film Festival, where she also debuted darker (Katniss-ready?) hair. We think J.Law and the fashion house are a match made in heaven because she looks divine in their clothes. That’s obviously been something that has been marinating in the heads of the big decision makers at Dior as well, because the actress has just been unveiled as the face of the house. More specifically of the Miss Dior bag. Like we said, this obviously has been in the works for a while, because look at the bag she’s carrying in the photograph on the left — it’s a Miss Dior bag!

Raf Simons, who is the creative director of Women’s Fashion at Dior is effusive in his praise of her, saying, “Like everyone else, I first discovered Jennifer Lawrence in the roles she played in action movies. I was, of course, struck by her incredible onscreen presence in these blockbuster films, but also impressed by her powerful interpretations of subtler, more rounded characters. Her youth and her classic beauty, but also her force of character and the complexity she’s capable of embodying at such a young age are, for me, both unique and very moving.” It’s true — she’s only 22, so she pretty much is Miss Dior! And of course, it’s a mutual admiration society, with Jen saying, “I’m very excited at the idea of working with Dior and wearing Raf Simons’ new creations. His debut ready-to-wear and haute couture have distilled all the glamour of Dior into the modern era.” Honestly, with the way she photographs, we can’t wait to see the campaigns, because they’re definitely going to be memorable. Congratulations, Jennifer! This is quite the fashion coup!

[Photos: Getty Images]

by (@missmuttoo)

Brad Pitt’s Teaser Video For Chanel Is Kind Of Lame

C’mon, Chanel, why you gotta play us like that? Almost five months ago to the day, Chanel released the news that Brad Pitt was going to be starring in their forthcoming campaign for the classic, cult 91-year-old perfume, Chanel No. 5. We couldn’t believe it because this is a women’s perfume, and it really is a pretty forward-thinking decision to have an actor take the helm to shill the fragrance. But the statement said it all, reading, “Chanel has selected world renowned actor Brad Pitt to be the face of the upcoming advertising campaign for Chanel No. 5.” Cue brain exploding. And then it got better. A couple of days ago, WWD informed us that the commercial and print ads were finally going to be unveiled mid-month. We’re almost at the middle of the month! The moment had arrived. The commercial has been shot by director Joe Wright, who also shot this incredibly sexy short film starring Keira Knightley for ChanelAndrea d’Avack, the president of Chanel Fragrance & Beauty revealed that, “this dynamic, modern campaign will make people think in a completely different way about No.5.” Of the actual campaign, he said, “It is the first time we’ve had a man speaking about a women’s fragrance. We think very much that the perfume is a seduction between a man, a woman and the perfume …” We know Brad can do seduction supremely well, so we got even more charged up. And THEN, Chanel released a teaser video yesterday, which we clicked on and watched in breathless anticipation. Only to have our bubble burst rudely. Call this a teaser, Chanel? You can’t see his face. It’s seven seconds long. And all it has is Brad’s (gravelly, sexy) voice saying, “Are you going somewhere? Where?” That’s it. That’s all we get. Which is nothing. We’re calling it — lame, lame, LAME.

Related: Chanel Knows How Your Brain Works, Makes Brad Pitt The New Face Of Chanel No. 5

by (@missmuttoo)

Lea Michele Lands A Major Beauty Contract With L’Oreal Paris

Lea Michele Is New L'Oreal Spokesperson

Ms. Lea Michele has to be rather Glee-full about this news. Sorry, we couldn’t resist. But the actress has landed a rather lucrative contract with beauty giants L’Oreal Paris. The rumor is that she’s been signed for $ 1 million. The deal itself isn’t a rumor, though. She confirmed the news to People saying, “I’m overjoyed and beyond honored to be a part of the L’Oréal Paris family. I’m such a fan of L’Oréal Paris not just for all of their amazing products, but for what they stand for. I’m so thankful to be a part of a television show that promotes inner beauty and self-worth. Now to be a part of this amazing family that expresses the same amazing message is such an honor. This basically translates into, “Thank you, L’Oreal Paris, for giving me one million dollars to do what I do best anyway — being beautiful and letting everyone know how I awesome I am. I am extremely well acquainted with my own best angles so you may as well let me direct myself. Good call, guys.” Lea joins the brand’s celebrity roster that already includes fellow divas Jennifer Lopez, Beyonce and Gwen Stefani. Her print and TV campaigns will start coming out early 2013 and you know we’ll be on the look-out!

[Photo: Getty Images]