No one but Jay-Z can host a press conference with the mayor of a major city standing next to Freeway and have people in the audience yelling, “Hova, Hova, Hova.” Today, the Brooklyn bred rapper, introduced by Philadelphia Mayor Michael A. Nutter, announced in a press conference that he would not only headline Budweiser’s “Made In America” two day concert in Philadelphia, but that he’s also curating the event.
As the curator, Jay-Z will select all of the musical acts, which puts the power in his own hands for presenting the type of show he’d want to see if he was an attendee. As someone who has been in the music industry for over 15 years and collaborated with artists that reach all across the spectrum, the choices are limitless. On September 1 and September 2, the festival will take place in Fairmount Park and will include other musical acts that haven’t been announced. Tight lipped as usual, Jay would only say that 70% of the musical guests have been confirmed. According to the New York Times, the “concert will assemble an eclectic lineup of rock, hip-hop, R&B, Latin and dance musicians, according to a news release from its organizers.”
At the live streamed press conference, Jay said whenever he embarks on a new project he thinks about if it’s going to be great. And the second point he asks himself is, “Is it going to push the culture further?” A portion of proceeds will go to non-profits through United Way. With the type of friends Hova has in the music world we can only imagine who may make an appearance. Anyone from Katy Perry to Linkin Park to his bestie Kanye West is liable to surprise the crowd. It’s not that we didn’t already know Hova has crossed all boundaries as a rapper. Headlining and curating his own show is just another check mark on the list of way’s he’s a boss.
[Photo: Getty Images]