With Future‘s “Same Damn Time” catchy summer track, he pretty much has anyone that’s cool writing, talking or tweeting “at the same damn time” in the context of their conversation. For example, Rihanna tweeted an Instagram photo with the caption: “Last year, same damn time!” Frank Ocean tweeted, “at the same damn time” as its own sentence. So you see where we’re going with this. It’s a catchphrase phenomenon! For the remix Future enlisted the number one badboy, Diddy himself, and Ludacris. Diddy snapped in a way we haven’t heard him spit since “All About the Benjamins.”
Directed by Alex Nazari, the video keeps it simple. Primarily shot in all black, the main highlights are a pile of money, one car, a drop top two seater, jewels and a few special effects. Not much else is needed when the song’s title is screamed repeatedly. You don’t watch this for the artistic direction. Instead tune in to see Puffy go off in his verse, to watch Future yell the infectious chorus and to witness Ludacris body the whole song with his incredible flow.