Companies are always approaching rock stars to lend street cred and coolness to their products. It’s an uneasy alliance, but it does mean serious exposure…and a serious paycheck. Hey, those private jets aren’t going to pay for themselves! Sometimes it’s a passive partnership, with the musicians handing over their classic songs for use in television commercials. But other times the star plays a more active role -singing a jingle, or even penning a whole new song!
Recently, Frank Ocean very nearly became the spokes-singer for Chipotle, but pulled out of the deal before he recorded the tune. Honestly, we had kind of a hard time imagining the rapper shilling for a burrito chain (although we love the guac, don’t get us wrong). Although we guess it wouldn’t have been any weirder than these 15 OTHER megastars who turned jingle-singers…
15. Jack White For Coca-Cola (2006)
The White Stripes frontman ditched his garage rock edge for the lush “What Goes Around Comes Around” track that he penned and performed for a global Cola ad. The move struck some as surprising, because he had previously rejected an offer to appear in a spot for The Gap. Considering his trademark red, black and white wardrobe color scheme, maybe he felt a special kinship with Coke? Or maybe he wanted to follow in the footsteps of Cola-friendly rock legends, The Who.
14. David Bowie and Tina Turner for Pepsi (1987)
Pepsi really pulled out all of the stops in the ’80s, first landing the King of Pop for a famous (and highly flammable) ad in 1983. Then they tapped the Thin White Duke to re-write the lyrics to his contemporary hit “Modern Love” a few years later. Add a little Tina Turner, some weird faux sci-fi sets, and voila: an thoroughly confusing multi-media experience that would have made Ziggy Stardust proud.
13. John Lydon for Mountain Dew (1996)
He was the antichrist, and he was the anarchist. But by the ’90s he was a salesman for products like butter and Mountain Dew.