Papa Johns

by (@zaragolden)

Huh? The 5 Weirdest Promotional Stunts Of 2012

Everyone knows that albums don’t sell — exceptions granted to all British neo-soul performers whose names begin with the letter “A” and end with “dele,” because their albums go Diamond — and so tasked with the challenge of assuring that their albums actually sell, artists have done away with the televised performance here, album singing there promotional tours of old in favor of elaborate stunts that include breaking world records, reuniting with abusive boyfriends, large pizza pies and selling at least a few extra records. Here are five of the wackiest pulled in the last 365 days: