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10 Massive Pop Stars Who Can Thank YouTube For Their Success

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-Lucelenia Amparo

From chanteuses Lana Del Rey and Katy Perry, to pop princes like Justin Bieber, YouTube has been a haven for new artists to self-promote their music. Artists like Gotye and Karmin, gained so many views on the video sharing site that they were signed to record deals, made songs for movies, and even won Grammy awards. Guess all we have to do is believe! Read on for 10 huge pop superstars who owe it all to YouTube…

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Grammys 2014: Was Kacey Musgraves Throwing Shade At Macklemore Following His Grammy Win?

Kacey Musgraves Throws Shade At Macklemore

Award shows are never short of drama, and the 2014 Grammy Awards aren’t any different. Although most non-winners put on a brave face, it’s gotta be hard to maintain your composure after suffering the disappointment of losing out on a golden statue. Case in point: Kasey Musgraves! We can’t be certain, but we’re pretty sure that the cameras caught the country song bird serving up some serious side-eye to Macklemore after he beat her out for Best New Artist. Read on to see what we mean and judge for yourself!

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by (@unclegrambo)

Madonna And Queen Latifah Join Macklemore & Ryan Lewis For Instant Classic Performance Of “Same Love”

56th GRAMMY Awards - Show

When news broke earlier today that 34 couples would be married during the Macklemore & Ryan Lewis performance at the 2014 Grammy Awards, it almost immediately eclipsed the news that Queen Latifah (!) and Madonna (!!!) would also be joining the group to sing “Same Love.” That track, which features vocals from Mary Lambert, is one of the nominees for Song Of The Year, but whether or not it wins that award later on tonight, “Same Love” has certainly cemented its place in not just Grammy history, but the popular culture at large.

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by (@unclegrambo)

SXSW 2013: Macklemore Finally Tells Us About The Origins Of “Grandpa Style”

We’re barely two and a half months into 2013, but the music success story of the year has already been written. Macklemore & Ryan Lewis have been working together for the better part of five years now, but the combination of blaring horns, poppin’ tags and “This is f***in’ awesome” chorus have made their single “Thrift Shop” this year’s most unexpected hit record. We sat down with Macklemore —who, we should note, very politely introduced himself to us by his real name, which is Ben— at SXSW last week to talk about grandpa style.

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by (@unclegrambo)

Tegan And Sara, Macklemore & Ryan Lewis Dazzle At The mtvU Woodies

We’re finally back from Austin and home in New York City, where we’re taking stock of what happened during the last 8 days of SXSW. We’re going through the early stages of breakfast taco withdrawal, but watching these incredible live performances from Tegan and Sara and Macklemore & Ryan Lewis from this year’s mtvU Woodies Awards is making the comedown go much smoother than anticipated.
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