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The Winner: Moby, "South Side"
Using a concept pitched through voicemail by director Joseph Kahn, this clip finds Moby spoofing rock-star trappings. With Gwen Stefani at his side, he goes both glam and gangsta, sealing the deal by throwing a hissy fit. Don't worry. They have personalized water and Moby brand mayonnaise to cool off with.
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