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  1.   Diddy.com Full Episode

    Diddy wants to expand his empire to the world of viral video. Will these competitors step up to the challenge?

    Air Date: 8/29/08

  2.   Episode 4 Bonus Clips

    Watch hilarious pranks, survival tips, Diddyisms and more in this week's bonus scenes!

    Air Date: 8/25/08

  3.   Diddy.com Show Clips

    Diddy wants to expand his empire to the world of viral video. Will these competitors step up to the challenge?

    Air Date: 8/25/08

Full Episode Summary

Diddy surprises the assistants by appearing on his website, Diddy.com, with a special mission. To test their creativity and commitment, Diddy challenges each team to create a viral video that will be judged live on Diddy.com from actual site fans online. Uptown and Downtown hit the streets of New York to create a short, outrageous video that will win over diehard Diddy fans. The subject of the video has to be about the man himself. The teams go wild - plucking their eyelashes, dressing in drag - anything to win this for the team - and the results are outrageous.