Kanye West is known for speaking his mind, no matter how unpopular his opinions may be. We all remember his comments on Bush after Hurricane Katrina and how he did Taylor Swift. For many of his rants, we brushed him off or even agreed with him. But this most recent rant on politics — supporting Donald Trump and trying to convince Black people to stop talking about racism — is not something we can just brush off. When we thought about it a little more we realized Yeezy’s not just been using the Life of Pablo tour as the perfect platform to air out whatever’s on his mind, he’s made these rants a crucial part of his show, some would even say a PR stunt for the tour.
Some Pablo concertgoers booed the rapper while others walked out, and we’re not surprised. It sells. It gets people talking about the tour, which results in a boost in ticket sales. This is the same guy who wore this during his Yeezus tour.
— Drizzy. (@BvlgariBloome) November 18, 2016
Kanye knows he’s a controversial figure, and knows how to thrive off of it. Don’t get me wrong, I wouldn’t call this new photo of him a win.
I'm out pic.twitter.com/DyKB6b3j2h
— DADITO CALDERONE (@TAXSTONE) November 18, 2016
But he still came out victorious last night because everyone on social media is talking about the Life of Pablo tour. Any press is good press, right?
Ye has proven time and time again that he knows how to say relevant and make headlines while on tour. See for yourself below.
Jay Z Shade
Kanye West called out his former friend Jay Z for the Tidal/Apple Music war that prevented Yeezy from releasing a collaborative album with Drake. Yeezy ranted, “I can’t take this sh*t, bro! Our kids have never even played together.”
Replies to Kid Cudi’s Twitter diss
Kanye West was not pleased with Kid Cudi’s recent criticisms of him. Yeezy checked the rapper saying, “Kid Cudi, we two black men in a racist world. Why y’all gotta be comin at me? This ain’t the end of the Malcolm X movie. I’m out here fighting for y’all. Creators. Artists. Independent thinkers. Don’t ever! Mention! My name! In a bad manner! None of y’all!” He eventually went on to take his critique back after reports surfaced that Cudi checked himself into a rehab center.
Slams swagger jackers
Yeezy is not here for people stealing his swag. The rapper said, “Accept no imitations. You with the rap god right now. N—-s be copying my sh-t bro. Stealing our sh-t, stealing stages.Copying our sh-t one-to-one.”
Calls for Grammy boycott
Kanye West called for a boycott of the Grammy awards if they didn’t mend their deadlines to include R&B crooner Frank Ocean’s latest album.